Year II - This course is designed to provide students with an in-depth look at travel, tourism, destination marketing, and event planning. Students learn about business management, communications strategies, and the importance of sales and marketing in the travel and tourism industry. They will develop or enhance advanced competencies in the areas of human relations, finance, safety and environmental issues, industry-specific technology, promotional planning, and market research.

Students have the opportunity to take the AHLEI Hospitality and Tourism Management Program Certification